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Privacy Policy

Last updated: October 18, 2026

TX Brew & Barbecue (“we,” “us,” or “our”), operated by TX Brew & Barbecue LLC, respects your privacy. This policy explains how we collect, use, and share personal information when you visit our website, make a purchase, or contact us.

SMS Privacy

For requested SMS subscriptions, we may collect your mobile phone number, opt-in and opt-out status, consent records, and message interaction and delivery data. We use this information to manage requested subscriptions, deliver messages, provide support, and document your preferences.

Recurring promotional texts require your express opt-in and may include product offers, new products, recipes, giveaway updates, and abandoned cart or checkout reminders. Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe or HELP for assistance.

Cart reminders: our website uses cookies and similar technologies, together with cart and checkout information (such as items added and whether checkout was completed), to identify abandoned carts and checkouts. We use this to send SMS cart reminders only to subscribers who have consented to receive our texts.

We do not sell or share mobile information or SMS opt-in data and consent with third parties or affiliates for their marketing or promotional purposes.

Service providers processing messaging on our behalf may receive this data solely to operate or support the messaging program, not for their own marketing. These providers may include Klaviyo (our SMS and email messaging provider), ManyChat, and Twilio. This SMS-specific restriction applies notwithstanding any broader general sharing provisions in this policy.

These disclosures describe the SMS program and do not indicate that messaging is currently active. For enrollment, opt-out, and other program conditions, see our SMS Terms & Conditions.

Information We Collect

Depending on how you interact with us, we may collect:

  • Contact information: Your name, email address, phone number, and billing and shipping addresses.
  • Order information: Products purchased, payment status, transaction details, and order history.
  • Messages: Information you provide when contacting us or requesting customer support.
  • Website activity: Your IP address, browser, device information, pages viewed, and interactions with our website, collected through cookies and similar technologies.
  • Marketing preferences: Your subscription status and choices about promotional communications.

Payments are processed through our checkout and payment providers. Please do not send payment card details by email.

How We Use Your Information

We use personal information to:

  • Process payments, fulfill orders, and provide shipping updates.
  • Respond to questions and resolve order issues.
  • Maintain, secure, and improve our website.
  • Detect and prevent fraud or misuse.
  • Send marketing communications when permitted, subject to your choices.
  • Meet legal, accounting, and recordkeeping obligations.

How We Share Information

We share information as needed with service providers that help operate our business, including Shopify, payment processors, shipping carriers, and customer support providers.

The connected services that receive customer information are:

  • Klaviyo: Email marketing. When you sign up for our newsletter, your email address is sent to Klaviyo so we can send promotional email. If you separately opt in to texts, your mobile number and consent records are sent to Klaviyo to confirm and deliver SMS messages, including cart reminders; Klaviyo may also receive website cart and checkout activity to identify abandoned carts. Klaviyo reports opens, clicks, and delivery back to us.
  • Meta: Advertising measurement on Facebook and Instagram, described under “Cookies and Advertising” below.
  • Google: Advertising measurement for Google Ads, described under “Cookies and Advertising” below.
  • Shopify: Checkout, order fulfilment and the live chat on this site, described under “Shopify” below.

We may also disclose information when legally required, to protect rights and safety, or in connection with a merger, acquisition, or sale of our business.

Shopify

Our store uses Shopify to support online shopping and checkout. Shopify processes personal information to provide these services and may process certain information for its own purposes as described in its privacy policy.

Learn more at Shopify’s Privacy Policy.

Cookies and Advertising

Our website uses cookies and similar technologies to support features such as shopping carts, checkout, and saved preferences.

Advertising: this site runs the Meta Pixel, which sets cookies that identify your browser and report the pages you view, products you add to cart, and when you start checkout. Meta uses that information to serve and measure ads on Facebook and Instagram. It also runs the Google Ads tag, which reports pages you view and matches completed purchases back to the Google ad click that brought you here, so Google can measure and improve our ads. Google Analytics measures website activity, and AdRoll supports advertising measurement and retargeting. These existing tools remain subject to our consent and US-region restrictions.

This tracking only runs for visitors in the United States who have accepted it. You can change your choice at any time using the Cookie settings link in the footer of this site.

Microsoft Clarity: if you accept the current cookie notice, are in the US and your browser does not send a Global Privacy Control signal, Microsoft Clarity records your interactions with our homepage (clicks, scrolling, mouse movement), device and browser details and page addresses, including ad click identifiers (Facebook fbclid; Google gclid, gbraid, wbraid) and campaign, ad set and ad names or IDs when the address contains them, and uses them to produce heatmaps and reconstructed session replays that help us improve usability. Accepting an earlier version of our notice does not turn Clarity on. Clarity runs only on the homepage. Visits are not recorded when the web address has any other parameter, a malformed or repeated one, or a campaign or ad name that looks like an email, phone number or access token, or when the referring address is not a recognized public site or one of our public pages; leaving the homepage, following an in-page link or opening the cart loads a fresh page without Clarity. It uses Strict masking for page text and form entries; masking does not hide link addresses, so links to non-public addresses are kept out of Clarity's click recording, our cart and checkout are never shown while it records, advertising storage is denied, and we do not send names, emails, customer IDs or link ad accounts. Microsoft may process the data under its own terms and privacy statement, including for its own purposes such as personalized advertising. If you decline, revoke or turn on Global Privacy Control, Clarity stops and the page reloads without it, but data already sent cannot be recalled. See Microsoft Clarity terms and the Microsoft privacy statement. Change your choice through Cookie settings in the footer.

You can manage cookies through your browser settings. Blocking some cookies may affect website functionality.

Your Privacy Choices

We do not sell personal information for money, and we do not run advertising trackers unless you tell us to. Several US states, among them California, Colorado, Connecticut, Texas, Utah, Virginia and Washington, have their own privacy laws giving residents rights similar to those listed above. We apply the same process to everyone, wherever you live.

Browser privacy signals: if your browser sends a Global Privacy Control signal, we honour it as a request not to be tracked. Advertising cookies stay off while that signal is on, even if you accepted earlier. We do not respond to the older “Do Not Track” setting, which modern browsers no longer support.

You can change your advertising choice at any time using the Cookie settings link in the footer, and stop marketing emails using the unsubscribe link in those messages.

Email Preferences

You can unsubscribe from promotional emails using the unsubscribe link in those messages. We may still send order confirmations, shipping updates, and other service-related communications.

Retention and Security

We retain personal information for as long as reasonably needed to fulfill the purposes described in this policy, including legal, tax, accounting, and dispute-resolution requirements.

We use reasonable safeguards to protect personal information. No internet transmission or storage system is completely secure.

Your Privacy Rights

Depending on where you live and which laws apply, you may have rights to access, correct, delete, or obtain a copy of your personal information, and to opt out of certain uses or disclosures, including targeted advertising or the sale or sharing of personal information as legally defined.

To make a request, contact txbrewandbarbecue@gmail.com. We may need to verify your identity before responding. Where applicable, you may use an authorized agent or appeal a denied request by contacting us.

Children’s Privacy

Our website is intended for a general audience and is not directed to children under 13. If you believe a child has provided personal information to us, contact us so we can investigate and take appropriate action.

Changes to This Policy

We may update this policy as our business or practices change. Updates will appear on this page with a revised date, and we will provide additional notice where required.

Contact Us

TX Brew & Barbecue

Operated by: TX Brew & Barbecue LLC

Email: txbrewandbarbecue@gmail.com